AI Insights · Timothy · October 2021
Top 5 Drawing & Coloring Apps on Android in South Africa: Q3 2021
Discover the performance trends of the top 5 Drawing & Coloring apps on Android in South Africa during Q3 2021, based on data from Sensor Tower.
Throughout Q3 2021, the Drawing & Coloring category on Android in South Africa showcased varied performance trends across its top 5 applications. Here's a detailed look at their metrics:
Paint by Number: Coloring Game saw a significant fluctuation in its weekly downloads, peaking at around 18K in early July before experiencing a downward trend to approximately 6.5K in early August. Downloads picked up slightly towards the end of the quarter, closing at around 7.9K in the last week of September. The app's weekly active users mirrored this trend, starting at 76.4K and reaching a high of 84.5K in mid-July, then dropping to around 57.5K by the end of September. Revenue for this app was modest, with peak earnings reaching $172 in late July.
Happy Color®: Coloring Book had a steady increase in weekly downloads, starting from approximately 4.6K at the end of June and peaking at around 16.6K in early August. Downloads then saw a gradual decline, ending the quarter at about 8.8K. The app's weekly active users showed a similar pattern, starting at around 33.8K and peaking at over 51.9K in early August, before settling at approximately 48.5K by the end of September.
Phone Case DIY had a more volatile download pattern. Weekly downloads started at about 9.9K, dropped to around 2.8K in early August, and then rebounded to close at approximately 5.1K by the end of September. The app's active users showed a gradual increase, starting from around 58.9K and peaking at 56.1K in mid-September, before ending the quarter at about 50.3K.
Coloring Games: Color & Paint experienced a steady but modest performance in weekly downloads, starting at about 2.9K and peaking at around 4.3K in early July. The downloads then saw a decline, ending the quarter at approximately 2.1K. The app's active user base followed a similar trend, starting at around 9.7K and reaching a peak of 13.5K in mid-July, before declining to about 9.1K by the end of September.
Hello Kitty Nail Salon had relatively stable weekly downloads, starting at around 4.2K and ending the quarter at approximately 2.6K. The app's active users mirrored this stability, beginning at around 17.7K and closing at about 13.4K by the end of September. Revenue for this app was minimal, with the highest weekly earnings reaching $35 in mid-July.
For more detailed insights and additional data on app performance, visit Sensor Tower.